15 brands confirmed for the June event

It seems like there's always a fashion week happening somewhere in the world, but in recent years Sweden has been off the radar. Now, after a three-year hiatus and a significant rethink, Stockholm Fashion Week is back on stage. Fifteen brands, revealed exclusively here, will participate in the event scheduled for June 2-5.

This is not simply a comeback for the former protagonists of the “Swedish miracle” that gave us gems such as Acne Studios, Filippa K, and Nudie Jeans in the 1990s and 2000s. Of the 15 labels announced, almost half have never participated in STHLMFW (as it is now known); four were founded in the 2010s and the rest have been active for two to five years. As John-Jamal Gille, director of the ASFB (Association of Swedish Fashion Brands), notes, the list represents “the Swedish fashion subculture that has been gaining momentum beneath the surface, waiting to have its own space and time again.”

June is an ideal time to visit Stockholm, with its long days and sunlight caressing the archipelago. However, it is also something of a no-man's-land in the fashion calendar, falling between graduate shows and Pitti Uomo, which takes place later in the month. This unusual choice of date, desired by ASFB members, will perhaps allow this edition to take the form of an informal gathering. As Gille explained, visitors will see “a mix of seasons and capsule collections” rather than a complete presentation of the Spring 2026 collection. The idea is to create a format “that responds to the current needs of brands, but at the same time allows for a system where being off the official calendar does not mean being out of the loop... The goal is to rebalance the spotlight, without excluding anyone, but making room for those who have not yet had it.”

Here, in alphabetical order, are the brands featured in STHLMFW:

Adnym Atelier
Founded in 2016 by Stefan Söderberg, former head of denim at Acne and co-founder of Hope until 2018. The genderless line stands out for its refined simplicity.

Brixtol Textiles
Founded by Gustav Kjellander and Emil Holmström in 2011, it offers ready-to-wear with a Scandinavian sensibility and inspiration from British workwear, rock, and mod culture.

Deadwood Studios
Founded in 2012 by Carl Ollson and Felix von Bahder, the line is based on creative reuse, the result of the founders' experience in a vintage store.

Fayette Norling
Lovisa Norling's brand specializing in handmade vegan leather jackets and garments.

Imaskopi
Handcrafted knitwear founded in 2020 by Nelly Skog, combining gender studies and fashion history.

Louise Xin
A Chinese designer who grew up in Stockholm, she launched a line available only for rent in 2021. She is known for her humanitarian work.

MADH
Martin Gustafsson, formerly of Acne, created a brand in 2023 that aims to revolutionize denim with technology and a sustainable approach.

MAYZ
Founded in 2024 by Mayssa Fakih and Kevin Mukuri, between Stockholm and Los Angeles, it offers clothes that help “navigate the maze of life.”

Past Tense
The only men's brand, founded in 2023 by Victor Lindh and Adrien Forray, with the idea of slow and sustainable fashion.

SEAMS
Active since 2018, known for its hardcore silver jewelry. Now expanding into fashion under the guidance of self-taught creative Dustin Glickman.

STLHM MISC
A “non-binary” brand founded by Julia Åsberg in 2021, intended as a safe space for expression.

Studio Constance
Founded by Rebecca Dovenryd-Almberg five years ago, based between Los Angeles and Stockholm, offering knitwear and outerwear with understated, cool luxury.